Scott Greenhalgh DDS - Cosmetic Dentistry

Friday, April 2, 2010

Why is there so much poor info about Cosmetic Dentistry?


Why is there SO much average to below-average information about cosmetic dentistry? Why is there such a volume of material out there on Google, Bing, Yahoo, Aol and the rest of the internet, and why is there really so little real helpful information?

The answer lies in the fact that MANY people are trying to place themselves high in the internet searches. There are a LOT of people writing blogs and posting information on the web. I propose to you that very little of it is actually written by dentists, and most of it is written by companies trying to just help websites move up in the rankings game.

I suggest that much of what is out there on the web, is not expert advice or expert information. In fact, it seems to me that much of it is taken from one page, run through the re-write blender and then spit out on a new page.

I write my own blogs. Occasionally, I have a company that writes additional content for me, but I supervise what gets posted.

Our dental website won a gold MarCom award last year for writing, and also a platinum award for overall website. I believe it was due in part to the personalization that we built into the site.

That's how I approach cosmetic dentistry-personally. What's right for one person, might not be just what the other person is looking for. Another big key for services like smile makeovers or veneers is the communication.

We'll take the time to make your smile look great (stop by our smile gallery) and match just right for you. If you are looking for this type of personalized approach to your family dental care or cosmetic dentistry, contact us today!

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posted by Dr. Scott at 7:02 PM

Thursday, March 18, 2010

Dental Comfort and Exceptional Results


I was sitting at the Colorado Academy of Cosmetic Dentistry meeting last night. We hosted a speaker with a great research background on why all of our cosmetic dentistry materials work well, and how to get better results.


I have had the opportunity to listen to some of the best dentists in the world, and here is what I have found: thoughtful attention to how a system works and impeccable attention to detail produce exceptional results. Anything less than this produces failure, pain, or disappointing cosmetic dentistry.



I am fanatical with my staff about the importance of all of the little details. EVERY step is important, every step has a critical role, every step has to be orchestrated with precision.



At our meeting today before we saw our patients, I reminded everyone to "remember that all that matters to each of our patients today is THEIR appointment. They don't care what happened before or after them. They don't care if you hit traffic on the way to work. All they care about is that you pay attention to them."



What they want from me and my dental staff is complete attention and understanding of what is important to them. They want to know they we are supremely concerned with how comfortable their dental appointment is TODAY. They want to be positive that we know exactly what tooth we are working on, and that we are doing it for a good reason. They want to know that they will be better off for subjecting themselves to a dental procedure. They want to know that afterwards they will feel better or that their teeth will look better. They want to know what their dental appointment will costs-without surprises.



So great cosmetic dentistry, or even just great family dental care starts with obsessive attention to detail. Contact us today, if you are ready for that level of service, or visit our website at www.scottgreenhalghdds.com for more information!







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posted by Dr. Scott at 8:11 PM

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